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Talent Strategy: Organisational Culture

Is yours a high-performance culture?

Culture can arguably be defined in as many ways as there are authors and practitioners. But unarguably, decades of research has proven that companies with strong cultures are associated with increased productivity, better employee engagement, and higher profitability.

Companies that prioritise
culture experience
a significant

increase in revenue.

The role of skilled managers cannot be underestimated, as they contribute to

of this revenue growth.

Gallup

At BasilTree, we help clients define, align and embed their organisational culture.

Workplace Culture and Engagement

Workplace Culture and Engagement

Aligning Strategy, Culture and Processes

Aligning Strategy, Culture and Processes

Embedding Organisational Values

Embedding Organisational Values

Workplace Culture and Engagement

Lack of recognition plays a significant role in disengagement, leading to unhappiness and reduced productivity. When employees feel undervalued and disconnected from company goals, turnover rates can soar.

At BasilTree, we help organisations determine the unique parameters that define their culture and are vital to their employees being engaged. These become the basis for curated and customised surveys and other means to assess where the organisation currently is in its culture and engagement journey.

Employee engagement statistics reveal that only

of employees are actively engaged at their workplace.

Gallup

Aligning Strategy, Culture and Processes

of employees believe that a well-defined business
strategy helps cultivate a
positive work culture. 

Deloitte

of employees believe that a well-defined business strategy helps cultivate a positive work culture.

Deloitte

of employees would stay at a lower-paying job if it
meant working for
a great boss.

Randstad

of employees would stay at a lower-paying job if it meant working for a great boss.

Randstad

You can imagine then the unmistakably vital relationship between your organisation’s strategy and culture. To make this go beyond words, we need both systems and skills for managers to make the company strategy and culture come alive for the employees.

We apply advanced data science to understand your organisation’s trends in employee engagement and together with benchmark insights, support you in making informed decisions. Knowing that culture is constantly evolving, we put HR systems in place through the entire employee lifecycle, to ensure that culture behaviours are at the core of hiring, assessing performance, developing employees and giving them career choices.

Embedding Organisational Values

Research conducted by Qualtrics has shown that when sound corporate values inspire excellent company culture, there can be positive impacts on:

REVENUE

increases

4x

COST PER HIRE

reduces by

50%

CUSTOMER SATISFACTION

increases

2x

Clearly, a company’s values inform its culture, and the key decision-makers’ commitment to upholding them affects the way their customers, partners and employees view them.

BasilTree supports clients with Push and Pull strategies through the Educate, Evaluate and Engage phases of the value chain.

educate2

‘Educate’ phase aims at creating awareness about the values and related behaviours and answers ‘what’s in it for me’ for each employee.

evaluate

‘Evaluate’ phase is about leveraging tools such as gamified and situational tests to assess employees’ understanding of the values and provide feedback to them.

engage

‘Engage’ phase is about celebrating and sharing stories of employees who have benefited from the values and establishing an emotional connect.

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